Instagram Stories: How does it Work and How Can it Help My Business?

You’re probably familiar with Instagram and how it can help with advertising. Maybe you’ve heard of Instagram Stories too, but have you tried integrating it in your marketing strategy? Instagram Stories is a feature that allows you to post a photo or video that is shown in a “slideshow” format and lasts 24 hours. However, since it lasts for a limited time, how can it possible be good for promoting a brand?

Well, with 250 million daily active users on Instagram Stories, the social media platform may be on to something. Even though it lasts for a limited time, Stories give brands the opportunity to show a more casual side, which has been proven to encourage engagement and grow a more devoted fan base.

Not sure how to start? Here is a fun infograph from Entrepeneur.com, which shows you the basics on how to create a story and some ideas on content.

About Us:

MyOffice is a virtual office and shared space located in the Philippines. Established in 2004, the company currently has over 500 company-members and three branches in the country’s financial districts Makati City and Bonifacio Global City. MyOffice offers various business solutions and work spaces that cater to the needs of start-ups, freelancers, and mobile entrepreneurs. Services include use of business address for permits, inquiry handling, call answering and transfer, PO box, meeting rooms, private offices, and many more.

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  Image -https://www.entrepreneur.com/article/317105